THE NEW ERA. AGENCY

Marketing Development

£600 per month

Marketing Strategy Development

  • Brand audit & competitive analysis

  • Ideal customer avatar development

  • SWOT analysis (Strengths, Weaknesses, Opportunities, Threats)

  • Unique value proposition (UVP) definition

  • Multi-channel marketing plan

  • 90-day marketing roadmap & KPIs

  • Campaign ideation & timeline planning

Marketing Management

  • Oversight of all active campaigns (organic + paid)

  • Calendar creation & execution (monthly/quarterly)

  • Ongoing team/vendor coordination (copywriters, designers, etc.)

  • Budget tracking & ad spend monitoring

  • Funnel strategy and optimization

  • Weekly or bi-weekly check-ins with client/team

  • Monthly performance reports with insights & action items

Digital Marketing Services

  • Content marketing strategy (blogs, guides, video content)

  • Social media strategy & coordination

  • Email marketing planning (newsletters, automations, nurture sequences)

  • SEO strategy (on-page, keyword planning, content alignment)

  • PPC & paid social campaign oversight (Meta, Google, LinkedIn, etc.)

  • Website CRO (conversion rate optimisation) recommendations

Brand & Messaging Development

  • Brand voice & tone guide

  • Messaging framework (taglines, positioning, CTAs)

  • Visual identity alignment with marketing assets

  • Consistency check across all digital and offline touchpoints

  • Brand story refinement & integration

Channel-Specific Strategy & Oversight

  • Social Media: Content planning, influencer collabs, community growth

  • Email Marketing: List segmentation, automation workflows, testing

  • SEO & Content: Blog strategy, backlink outreach, content calendar

  • Ads: Copywriting oversight, retargeting strategy, A/B testing

  • Offline: Print material planning, event or field marketing coordination

Reporting & Optimisation

  • Monthly data dashboard (traffic, leads, conversion, engagement)

  • Campaign-specific reports (for launches, promos, etc.)

  • Recommendations for optimisation

  • Tools setup (Google Analytics, Search Console, Meta Ads Manager, etc.)

  • ROI & cost-per-lead analysis